premiere vision

I am off to Europe to attend the Premiere Vision show in Paris and to shop stores in London, Paris, Stockholm and Amsterdam. This is my first time to PV since the economy collapsed in 2007. This show is the largest textile show in the world with all the finest mills in the world representing. Being a fabric geek means that it will be very inspirational and exciting. Hopefully I will find some wonderful things to include in our Agave Fall/Winter 2012 collection which is our 10 year anniversary. ~ Bon Voyage!

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agavewood

In the early days of Agave I attended the Surf Expo show in Orlando, Florida.  Directly across the hall from me was board shaper Gary Linden(shown above) of Linden Surfboards, Oceanside, Cal.  Gary wash selling standard foam and resin boards but he was also displaying his agave wood boards.  Each one hand made from hand cut dead agave plants that grow naturally on the California coast.  I instantly fell in love with the boards.  I had always been a huge fan of the surf icon Linden.  We became friends and he offered to make boards for Agave with our logo.  So far he has made about a dozen boards which hang in our retail partners accounts.  The boards are GORGEOUS and completely surf worthy.   He developed the concept for BIG WAVE surfing as these boards are stronger than foam.  To me they are the ultimate expression of Agave.  Thank you Gary.

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cinque terre

These Agave plants have made their way from the California coast to the Italian Riviera.  It is said that the Spanish brought them back a shortly after their first trip to America.  These Agaves have done well and reproduced and become part of the natural landscape.  I doubt anybody knows that these are California tourists.

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bc road trip 2011

Six years ago my family and I decided to move from Topanga Canyon, CA to Camas, WA.  At that time I was in the process of buying a new toy (motorcycle).  I was after a stylish Ducati “Monster” when the decision to move was finalized.  Instead of getting the Monster I opted for a Multistrada.  The “ugly Duc” is a cross between a track bike and a touring rig mostly by eliminating the clip-ons and adding moto-cross bars.  I envisioned exploring the Pacific Northwest on the machine.  Five years later I made my first trip long trip with my good friend Kent.  We rode 1500 miles in 5 days from PDX to Nelson, BC.  We stayed off the interstates and hunted for the twisty-ist back roads possible.  I can’t even begin to tell you how awesome the trip was!  Some of the most beautiful mountains, rivers, lakes, valleys, glaciers in the world.  We stayed in funky motels and took plenty of H2O breaks.  WOW.  I can’t believe I waited 5 years to do this…  Kent rode the Harley.  Both bikes in red and black but ooh so different.  One bike a hot moody italian and the other a bourbon loving american hog.

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being frank in santa barbara

My family moved to Santa Barbara from Los Angeles while I was in high school.  I went to San Marcos High and City College before graduating from UCSB.  I consider Santa Barbara my home town and a lot of my family still lives there.  About five years ago Kevin Frank, who was a buyer at Pitkin County Dry Goods in Aspen, got married and decided to move with his bride Katie to Santa Barbara and open a store together on State Street.  Over the past few months I have been working with Kevin and Katie to open an Agave In-store shop.  This is amazing because not only is it our first Agave shop but it is in my home town and we did it with two of the nicest and most talented people in the industry.   I just got the news that they sold a ton of Agave and had the best June ever! If you are ever in Santa Barbara please check out K Frank!

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sasquatch 2011

Music is a giant part of both mine and my family’s life and therefore the Agave lifestyle. For the past 3 years we have all gone to the Sasquatch Music Festival held at the Gorge Amphitheater in eastern Washington State.   The venue is beautiful beyond words, the collection of music is amazing, the experience for our family is epic.  Each year the listed artists bring a slightly different and unique crowd.  This year my favorites were Death Cab for Cutie, Local Natives and Bonobo.  If you ever have the chance to go… you should not miss this.  Think Coachella with a river as the backdrop but without the heat, dust and LA attitude.

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fish story

When I was 7 years old I caught a marlin off San Diego.  I wanted to catch a marlin soooo bad.  Once the fish took my bait and I was hooked up we realized the rod was too big.   My parents sawed off the butt section.  After about 15 minutes I was exhausted and wanted to quit.  My dad grabbed a scissors and said he would cut off the fucking fish if anyone touched the rod.  My mom held me by the scruff of my shorts and handed me an ice cold Olympia mini.  That was my first beer.  After 40 minutes the fish came to the boat and I landed it.  It was the best day ever.  I still love to fish but prefer the serenity of a stream or river.  Also, I release what I catch.

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on any sunday

Steve McQueen on his Husky.  Bare-chested, khakis and lace up boots riding the California desert.  This is the image that was ingrained in my adolescent mind of a real man.  I watched On Any Sunday 18 times.  The closing seen of Steve, Mert (Lawwill) and Malcolm (Smith) riding the sand dunes is like going to heaven.

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telsa roadster

In 2008, Agave was contacted by executives at Tesla Motors to provide Agave jeans and knits as “uniforms” for showroom floor employees.   They felt that Agave was the perfect brand and the perfect product to represent the ethos of Tesla to their customers.  Since then, Agave and its best retailers have held “Agave Denim & Telsa Roadster” event’s all across the USA whereby store customers can either test ride or test drive a roadster and have me hand pack the perfect jean for them.  I am very proud to be part of the early history of Tesla and the green transportation movement and I LOVE TESLA CARS!  With the new Model S sedan on its way the auto world has been changed forever!

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positano

The Italians have it right when it comes to life and style.  One of my favorite places in Italy is Positano.  I visited this Amalfi Coast jewel last summer with my family.  We rented “Casa Lorenzo” which was the converted maids quarters of an old villa.  It was amazing!  Beautiful, quaint, charming with a wonderful view and perfect location.  There is no need to drive in the city as you walk everywhere.  If you did drive this mini car would be a great way to roll.  We walked by it every day and it has become the icon of our stay there.  I wore my Patron’s in Sun Baked Gray and Gringo’s in Sand N Sea.  I love the flowers on the dash and the wicker basket in the drivers seat.

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